Menu Close

August 2024 Social Media Calendar

Wake up and smell the school supplies! It’s that time of year again. Welcome to the August 2024 social media calendar.

A whopping 78 million students will sling on their backpacks and return to school this fall. If you haven’t stocked up on supplies by August, you may be in the minority. 55 percent of back-to-school shopping happens in July.

Colorful graphic featuring character roasting marshmallows near a calendar above the text: August 2024 Hashtag Calendar + Marketing Ideas

It may still feel like summer, but it’s not too early to get your sweaters and social media strategy ready. Fall is just around the corner. That means your summer campaigns are likely coming to a close. As we ramp up for a busy holiday season, it’s a great time to run giveaway and contest campaigns. Encourage participants to post their own content showcasing your brand for more contest entries, and let the UGC roll in!

You may want to lean into feel-good content. Themes of kindness and friendship will be in the air as it is Peace Month. Although, it’s also International Pirate Month. What arrgghh you going to do? 🏴‍☠️

August 2024 Social Media Calendar Holidays Worth Noting

  • Black Business Month
  • Peace Month
  • Friendship Week
  • Be Kind to Humankind Week
  • National Lazy Day
  • World Humanitarian Day
  • Eat Outside Day
  • National Ice Cream Sandwich Day

Take a look at the August 2024 social media calendar below and feel free to embed it on your website using the embed code under the calendar.

August 2024 Social Media Calendar with labeled dates and coordinating graphics
Courtesy of The Shelf



Константин Смирнов | Wizard of Design

Konstantin Smirnov has a knack for dreaming up fantastical illustrations that convert complex concepts into really cool visuals. He has created an amazing catalog of magnificent illustrations and designs that help bring The Shelf branding to life. You’ll find his work on just about every creative asset we publish.



Ready to run your next campaign?

Make me famous

I want clicks