Articles • The Shelf Full-Service Influencer Marketing

colorful line illustration of people on their phones, shopping, and measuring ROI - conversion campaigns

Influencer Marketing for Conversions vs Influencer Marketing for Awareness

The Marketer’s Guide to Instagram Features

Colorful illustration generation x shopper behavior

What Makes Them Buy: Generation X

November 2022 Social Media Calendar

2022 November Social Media Calendar + Marketing Ideas

line illustration - how do you track the roi of an influencer marketing campaign

How To Transform Your Influencer Network Into Brand Advocates

line illustration of Halloween witch, vampire and wolf

[Infographic] 2022 Halloween Spending, Sales, Stats, and Trends

Everything_Guide_to_Working_with_TikTok_Influencers_cover_webp

The Everything Guide to Working with TikTok Influencers

A multi-coloured grid of halloween miniatures which reads Last-Minute Tips for Getting In on This Year's Halloween Trends

13 Halloween Trends That Can Help Marketers Fuel Their Winter Holiday Campaigns

The Savvy Marketer’s Guide to Influencer Insurance