The Shelf Blog
More than just helping you makes sales, nostalgia marketing can help you make positive impact and help solidify the value of your brand in the minds of your target audience. Here are 8 brands that captivated audiences with nostalgia marketing… and tips for how you can do the same with your next campaign.
Which type of influencer campaign should you use to launch a product on Instagram? There IS an answer. In this article, we’ll take a look at how you can measure, track, optimize, and understand social media ROI, and choose the social media platform that will deliver the greatest ROI for your campaign.
Whether or not you happen to be in the business of selling experiences, you need a strategy that dives head first into the experience economy. In this post, we discuss how brands (especially travel brands) are getting the attention of that all-important Millennial market by creating remarkable, branded experiences.
So, when it’s time to update your site (and that times rolls around more frequently than you probably think it does), there are some important search optimization things you need to consider… like page speed, image optimizations, and blog content, ALONG WITH the technical updates to page and site structure.
Does anyone remember when Facebook was a place for college kids? Social media is constantly changing, and keeping up with it can be a full-time job. Not only do our platform preferences change over time, but platforms must change as well. Here are the social media trends we see emerging that will be huge in 2019.
Video marketing can be a powerful tool for converting views into sales. According to a survey by Google, more than half of the shoppers they spoke to said that online video helped them decide which specific brand or product they wanted to buy.
