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The Amazon Lawsuit: Implications for Brands Selling on the Platform
September 28, 2023
Influencer Marketing for Crowdfunding: How It Works
So you’re looking to start crowdfunding and you think influencer marketing can help? Ding! Ding!…
What Is Crypto Influencer Marketing and Does it Work?
By now, you probably know what a splash influencer marketing has made in Web2. But…
The Marketer’s Guide to YouTube Features
YouTube influencer campaigns may be the key to leveling up your marketing strategy IF you…
How To Use Pinterest Marketing To Power Your Influencer Strategy
Bloggers may be clued in on something your brand is actually missing: Pinterest is an…
What Makes Them Buy: Millennial Parents in 2023
Fellow marketers, we’ve spent our fair share of time mulling over research about Millennials –…
How to Launch a Product on Instagram in 8 Simple Steps
Launching a new product on Instagram can feel daunting, but it doesn’t have to. Exact…
The 2023 Guide to Influencer Marketing Strategy (hit those KPIs!)
Welcome to The Shelf’s complete guide to influencer marketing strategy. If there ever was a…
Influencer Marketing for Conversions vs Influencer Marketing for Awareness
By far, the outcome our brand clients are most focused on in the current market…
How to Write an Influencer Brief That Gets AMAZING Campaign Content
Did you know that 3 in 4 marketing teams that have plans to run influencer…