6 Mother’s Day Marketing Strategies to Boost Foot Traffic

 6 Mother’s Day Marketing Strategies to Boost Foot Traffic

Mother’s Day is one of THE MOST celebrated holidays on earth. In this post, we put together a list of six Mother’s Day marketing strategies to help brick-and-mortar retailers boost in-store foot traffic.

16 Game-Changing Social Media Trends for 2019

16 Game-Changing Social Media Trends for 2019

Does anyone remember when Facebook was a place for college kids? Social media is constantly changing, and keeping up with it can be a full-time job. Not only do our platform preferences change over time, but platforms must change as well. Here are the social media trends we see emerging that will be huge in 2019.

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

The landscape of luxury brand marketing is changing as luxury brands move away from total exclusivity to including products that appeal to a wider range of customers from varying socio-economic backgrounds. Here’s how their new inclusive strategy is helping luxe brands reach young buyers.

4 Smart Campaigns from Outdoor Brands (and Why They Worked)

4 Smart Campaigns from Outdoor Brands (and Why They Worked)

In 2019, outdoor brands are uniquely positioned to deliver a creative and visually-amazing collection of marketing campaigns right to our screens So, in this post, we’re analyzing some of the more interesting campaigns we’ve seen from outdoor brands, telling you what worked and how you can use their success as a model for your own campaigns.

Flippin-Sweet Examples of Sticky Valentine’s Day Marketing Campaigns

Flippin-Sweet Examples of Sticky Valentine’s Day Marketing Campaigns

Some people are more the flowers and candy type. Others ignore the day altogether. Regardless of which group you’re targeting. there will be lots of opportunities for brands to use sweet Valentine’s Day marketing ideas (like the ones we talk about in this post) to get in front of shoppers this February 14th.

What Makes Them Buy: Gen X

What Makes Them Buy: Gen X

What makes them buy? How do marketers create high-impact campaigns that successfully that will actually move Generation Xers to act? The cohort of adults who came of age during the 80s and 90s witnessed the birth of hip hop, punk, cable TV, the internet, VR AND AI. ? In this post, we’re talking about marketing to Generation X and Xennials.

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