Campaign Examples

How Brands Are Using Experiential Marketing to Drive Sales

How Brands Are Using Experiential Marketing to Drive Sales

Whether or not you happen to be in the business of selling experiences, you need a strategy that dives head first into the experience economy. In this post, we discuss how brands (especially travel brands) are getting the attention of that all-important Millennial market by creating remarkable, branded experiences.

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

The landscape of luxury brand marketing is changing as luxury brands move away from total exclusivity to including products that appeal to a wider range of customers from varying socio-economic backgrounds. Here’s how their new inclusive strategy is helping luxe brands reach young buyers.

Four Global Brands. Four Killer Halloween Campaigns.

Four Global Brands. Four Killer Halloween Campaigns.

In this post, we take a look at previous Halloween campaigns from big brands that have found their sweet spot on social media. Sometimes the best way to hone your own skills is to ogle someone else’s handiwork. You’re welcome.

The Flawlessly Executed Instagram Takeover

The Flawlessly Executed Instagram Takeover

Instagram takeovers first got on our radars five or six years ago when brands began allowing influencers to publish posts directly to their feeds. In this post, we’re highlighting a few brand-influencer partnerships that really nailed the IG Takeover.

Holiday Marketing And Influencing Purchases [Infographic]

Holiday Marketing And Influencing Purchases [Infographic]

The holidays are upon us, which means it's time to get moving with your marketing campaigns. People start their holiday shopping early. Like Halloween early.