The landscape of luxury brand marketing is changing as luxury brands move away from total exclusivity to including products that appeal to a wider range of customers from varying socio-economic backgrounds. Here’s how their new inclusive strategy is helping luxe brands reach young buyers.
In 2019, outdoor brands are uniquely positioned to deliver a creative and visually-amazing collection of marketing campaigns right to our screens So, in this post, we’re analyzing some of the more interesting campaigns we’ve seen from outdoor brands, telling you what worked and how you can use their success as a model for your own campaigns.
Some people are more the flowers and candy type. Others ignore the day altogether. Regardless of which group you’re targeting. there will be lots of opportunities for brands to use sweet Valentine’s Day marketing ideas (like the ones we talk about in this post) to get in front of shoppers this February 14th.
If you saw your Instagram feeds explode with this paisley-print Lord & Taylor dress recently, there’s good reason for it.