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Creative Testing Evolved: What Andromeda Actually Changed (And What It Didn’t)

February 2, 2026

colorful line illustration for article on Father's Day spending and Father's Day facts
Influencer Strategies, Infographics, Insights

24 Father’s Day Spending Stats and Quirky Facts [INFOGRAPHIC]

Fathers. The entire concept of nature providing a gatekeeper who instructs, protects, directs, and loves…

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Sorilbran Stone 2024-06-05T00:00:00-04:00
The Facebook Stats_cover
Influencer Strategies, Insights

21 Facebook Stats Marketers Need to Know in 2024

Attention brands and marketers, Facebook turned 20 this year! Unlike the Friendsters and Vines of…

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Abigail Welcom 2024-05-28T12:00:00-04:00
Influencer Strategies, Insights

The Pinterest Stats Marketers Need to Know in 2025

When it comes to Pinterest, what do you think of? Maybe recipes, DIY projects, or…

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Abigail Welcom 2024-05-21T00:00:00-04:00
Influencer Strategies, Social Media Calendars

The June Social Media Calendar

Summertime. Graduations. Father’s Day. And Prime Day. Have you planned anything for your midsummer Prime…

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Konstantin Smirnov 2024-05-08T00:00:00-04:00
Influencer Strategies

The Marketer’s Guide to Working with Mega-Influencers and Celebrities

One of the benefits of influencer marketing is that there’s an influencer for every brand,…

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Ariana Newhouse 2024-04-25T00:00:00-04:00
Influencer Strategies, Insights

13 Instagram Stats and Facts Marketers Need to Know

Since its release more than a decade ago, Instagram has not only become one of…

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Kira Sophia 2024-04-23T00:00:00-04:00
Mother's Day Marketing strategies cover illustration
Event/Holiday Marketing, Influencer Strategies

Our Top 5 Mother’s Day Instagram Marketing Strategies

It’s that time of year again. Mom’s time. Mother’s Day is right around the corner.…

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Sally Espinosa 2024-04-11T00:00:00-04:00
Influencer Strategies, Metrics and ROI

Which Social Media Platform Will Help You Drive the Most ROI?

Marketers are spending more than ever before on social media and influencer campaigns. But how…

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Ariana Newhouse 2024-04-04T00:00:00-04:00
Influencer Strategies, Insights

The Future is Now: Unpacking the Stats on Gen Alpha’s Marketing Impact

Welcome to a new era. TikTok reigns supreme. Sustainability isn’t just a buzzword. And soon…

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Abigail Welcom 2024-03-28T00:00:00-04:00
Mother's Day Marketing strategies cover illustration
Event/Holiday Marketing, Influencer Marketing Examples, Influencer Strategies

6 Mother’s Day Marketing Strategies to Boost Foot Traffic

Mother’s Day is one of THE MOST celebrated holidays on earth, and for brands that…

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Lira Stone 2024-03-26T08:00:00-04:00
Influencer Strategies

Everything You Need to Know on Roblox Stats and Spending

Are you interested in marketing to Gen Alpha and Gen Z? Maybe you’ve overheard your…

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Ariana Newhouse 2024-03-21T00:00:00-04:00
The New Laws Protecting Kid Influencers You Should Know_cover
Influencer Strategies

The New Laws Protecting Kid Influencers You Should Know

Kid influencers, or kidfluencers, deserve protection. Unfortunately, that protection has not been implicit for all…

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Ariana Newhouse 2024-03-19T00:00:00-04:00
A Few Our Favorite Easter Marketing Ideas_cover rsz
Event/Holiday Marketing, Influencer Strategies

A Few Of Our Favorite Things: Easter Marketing Ideas

You know what time it is! If you don’t, let me tell you: It’s time…

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Lira Stone 2024-03-11T00:04:00-04:00
3 Social Media Laws You Need to Keep Your Influencer Marketing Legally Squeaky Clean_cover (1)
Influencer Strategies

3 Social Media Laws to Know to Keep Your Influencer Marketing Squeaky Clean

In the Wild West of influencer marketing, the last thing you want is to get…

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Ariana Newhouse 2024-03-07T00:00:00-05:00
Event/Holiday Marketing, Influencer Strategies

Why You Shouldn’t Skimp on Easter Marketing in 2024

What do you think of when Easter comes to mind? Bunnies, egg hunts, candy, and…

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Sally Espinosa 2024-03-05T00:00:00-05:00

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