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Things We Unlearned at Social Media Week

April 22, 2026

colorful line illustration retail focused - promote your big sale
Event/Holiday Marketing, Influencer Strategies

How To Use Instagram Influencers To Promote Your Big Sale

TL;DR Section TL;DR Key Takeaways Combine reach and engagement by pairing macro‑ and mega‑influencers for…

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The Shelf Team 2025-09-01T13:05:00-04:00
Influencer Marketing 101, Influencer Strategies

Mastering Social Media Algorithms: The Interest Graph vs the Social Graph

Originally published October 2023 In 2025, “Just posting” on social isn’t a strategy—understanding how interest…

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Sorilbran Stone 2025-04-07T09:48:00-04:00
2022 Guide to Instagram Influencer Marketing_cover
Influencer Strategies

The Marketer’s Guide to Instagram Influencer Marketing

Instagram influencer marketing in 2025? Yeah, it’s still very much a thing. In fact, Instagram…

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The Shelf Team 2024-08-19T00:00:00-04:00
Influencer Strategies

What Is Instagram?

What is Instagram? So glad you asked! Instagram is a free social media platform. It’s…

Read More
The Shelf Team 2024-06-11T00:00:00-04:00
Influencer Strategies, Insights

13 Instagram Stats and Facts Marketers Need to Know

Since its release more than a decade ago, Instagram has not only become one of…

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Kira Sophia 2024-04-23T00:00:00-04:00
Mother's Day Marketing strategies cover illustration
Event/Holiday Marketing, Influencer Strategies

Our Top 5 Mother’s Day Instagram Marketing Strategies

It’s that time of year again. Mom’s time. Mother’s Day is right around the corner.…

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Sally Espinosa 2024-04-11T00:00:00-04:00
Influencer Strategies, Resources for Bloggers & Influencers, Trending

The Marketer’s Guide to Instagram Features

For many of us, Instagram is already a part of daily life. But that doesn’t…

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Ariana Newhouse 2023-05-01T12:00:00-04:00
Influencer Strategies, Metrics and ROI, Trending

17 Key Influencer Marketing Trends for 2023

Influencer marketing has become an integral part of the digital landscape for many brands. As…

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Sorilbran Stone 2022-11-17T16:44:00-05:00
A Marketer's Guide to Influencer Whitelisting_cover_webp
Influencer Campaign Strategy, Influencer Strategies

A Marketer’s Guide to Influencer Allowlisting

You may have heard influencer allowlisting is a hot topic in the influencer marketing world,…

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Ariana Newhouse 2022-03-04T19:09:01-05:00
A colourful line representation including clouds which reads How to Tailor Instagram Posts to Grab the Baby Boomer CBD Market
Influencer Campaign Strategy, Influencer Marketing Examples, Influencer Strategies

How to Tailor Instagram Posts to Grab the Baby Boomer CBD Market

The Social Media Strategies Big Brands Like Lord Jones Are Using to Reach the Baby…

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Sorilbran Stone 2019-08-13T05:14:00-04:00
Colourful line illustrations dominated by white which reads 11 EASY WAYS TO BOOST INSTAGRAM ENGAGEMENT IN 2019
Digital Marketing, Influencer Strategies

11 EASY WAYS TO BOOST INSTAGRAM ENGAGEMENT IN 2019

By now, we all know just how powerful a tool Instagram can be to help…

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Danielle Hayes 2019-01-08T07:54:00-05:00

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