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Brands Are Building In-House Creator Communities. But Without a System, It’s Just Noise.

March 12, 2026

Mother's Day Marketing strategies cover illustration
Event/Holiday Marketing, Influencer Marketing Examples, Influencer Strategies

6 Mother’s Day Marketing Strategies to Boost Foot Traffic

Mother’s Day is one of THE MOST celebrated holidays on earth, and for brands that…

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Lira Stone 2024-03-26T08:00:00-04:00
Influencer Marketing 101, Influencer Strategies, Insights

Is Influencer Marketing Dead?

Influencer marketing is dead? 💀 Is it possible that the era of the social media…

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Sorilbran Stone 2023-10-12T13:03:00-04:00
Influencer Marketing 101, Influencer Strategies

Influencers in the Creator Economy: Is It Too Late to Become an Influencer?

Doesn’t it seem like everybody is an influencer these days? You may be wondering if…

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Sorilbran Stone 2023-10-05T22:39:00-04:00
Influencer Marketing in 2024 - Creator Marketing
Influencer Marketing 101, Influencer Strategies, Insights, Metrics and ROI

So, What Exactly ARE the Benefits of Influencer Marketing?

Everyone says exercise is good for you, but if we’re not seeing results, we won’t…

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Jessica Bovee 2023-07-13T00:00:00-04:00
Event/Holiday Marketing, Influencer Strategies

The Marketer’s Guide to Father’s Day Influencer Marketing

National Hug Day, National Puppy Day, National Smile Day – there are so many holidays…

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The Shelf Team 2023-04-24T00:00:00-04:00
How to Choose the Right Influencer Marketing Agency_cover (1)
Influencer Strategies

Tips for Choosing the Right Influencer Marketing Agency

Selling a product is tough, especially when you’re the new kid on the block. You…

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Saphia Lanier 2022-02-07T00:00:00-05:00
A colourful line illustration of labels, message bubbles and a lady with a phone portraying connection with a man.
Influencer Marketing 101, Influencer Strategies

Influencer Campaign Planning: Defining Your Target Audience

This piece was originally published waaaay back in 2014 by Anjali Rao. Why bother defining…

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Atul 2020-02-06T09:52:00-05:00
A colourful line representation dominated by Pink and Black which reads Our Quick-And-Dirty Guide To Increase App Downloads With Social Marketing
Influencer Campaign Strategy, Influencer Strategies

Our Quick-And-Dirty Guide To Increase App Downloads With Social Marketing

Need to lose weight? There’s an app for that. Want to look chic for cheap?…

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Saphia Lanier 2019-09-16T13:05:00-04:00
Colourful line of representation which reads PPC + Influencers: Is PPC the Key to Super-Charging Your Influencer Marketing Campaign?
Influencer Strategies, Insights

PPC + Influencers: Is PPC the Key to Super-Charging Your Influencer Marketing Campaign?

Is PPC the Key to Super-Charging Your Influencer Marketing Campaign? Including influencers in your social…

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Saphia Lanier 2019-05-21T10:55:00-04:00
Colourful line illustration dominated by orange which reads 9 Ways Influencer Can Get Eyes on Your Holiday Food Campaign.
Influencer Campaign Strategy, Influencer Marketing Examples, Influencer Strategies

9 Ways Influencer Can Get Eyes on Your Holiday Food Campaign

Strategies for Rolling Out a Holiday Food Campaign to Boost Brand Lift and Get Clicks…

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Danielle Hayes 2018-10-22T09:28:00-04:00
blue line illustration of tripping or stumbling feet
Influencer Marketing 101

6 Mistakes Brands Makes with Influencer Marketing

Common Influencer Marketing Mistakes to Avoid Last updated August 2018 Influencer marketing can be a…

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Sabrina Fenster 2018-08-28T11:19:00-04:00
summer themed line illustration
Guide, Influencer Strategies

A 9-Step Fall Influencer Marketing Plan

A Simple Micro-Influencer Marketing Strategy That’s Actionable and Effective With summer in full swing, it’s…

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Sorilbran Stone 2018-07-26T08:03:00-04:00

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