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Resources for Bloggers & Influencers
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Gen Z Social Media: How They Use It and the Content They Want to See

May 15, 2025

full color line illustration of a hotdog in bun
Influencer Strategies, Insights

Food, Flags, Fireworks: 4th of July Spending

12 Products That Will Get A Big Boost In Sales This Fourth Of July It’s…

Read More
Sorilbran Stone 2018-05-31T10:04:00-04:00
Managing Follows, Opt-ins, and Emails Under GDPR
Influencer Marketing 101, Influencer Strategies

Managing Follows, Opt-Ins and Emails Under GDPR

Influencer Marketing and GDPR In just a few days, the European Union is set to…

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Sorilbran Stone 2018-05-18T10:26:00-04:00
black and white line drawing of factory on a laptop screen
Influencer Marketing 101, Influencer Strategies

Influencer Marketing, Social Media and GDPR

Influencer Marketing, Social Media And GDPR: How to Navigate the New Rules of Engagement You…

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Sorilbran Stone 2018-05-07T10:33:00-04:00
Influencer Strategies, Insights

Influencer Marketing Timeline: A Rousing History of Influencer Marketing

For over 100 years, marketers have been cashing in on the power of influencers and…

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The Shelf Team 2018-04-08T12:56:00-04:00
Is Snapchat Still a Viable Platform for Influencer Marketing
Influencer Marketing 101, Influencer Strategies

Snapchat Marketing: Still a Thing?

Deciding which platform to use in your influencer marketing campaign is not always straightforward. New…

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Danielle Hayes 2018-04-01T13:04:00-04:00
illustration of a curved arms holding smartphones
Influencer Campaign Strategy, Influencer Strategies

How to Build Your First Macro Influencer Campaign

With more and more people owning social media accounts, the world of influencer marketing is…

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Danielle Hayes 2018-03-19T12:00:28-04:00
illustration of a people wearing masks
Influencer Campaign Strategy, Influencer Strategies

Spotting Influencer Fraud: How to Figure Out if a Social Media Influencer is Buying Followers

Whether you’re the most popular girl in school, an international celebrity, a Fortune 500 company,…

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Danielle Hayes 2018-03-13T12:00:41-04:00
line illustration of social media engagement theme with red hears and yellow person icons
Influencer Campaign Strategy, Influencer Strategies

How to Use Fashion Bloggers In Your Next Influencer Campaign

Should You Make a Fashion Blogger the Face of Your Non-Fashion Influencer Campaign? Influencer selection…

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The Shelf Team 2018-02-06T13:59:00-05:00
Hand-shake icon illustration
Influencer Strategies

The Flawlessly Executed Instagram Takeover

A Game Plan to Help You Organize and Host an Epic Instagram Takeover Instagram takeovers…

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Sorilbran Stone 2017-11-30T06:51:00-05:00
colorful diamond grid of handbag icons
Event/Holiday Marketing, Influencer Strategies

Coach’s Holiday Influencer Marketing

By now, you may have heard the news. Coach, Inc. has officially changed its name…

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Sorilbran Stone 2017-10-29T12:00:48-04:00
graphic of thank you
Event/Holiday Marketing, Influencer Strategies

Thanksgiving, Black Friday, and Shop Small Campaigns

The Many Faces of Thanksgiving Influencer Marketing Campaigns – One of the primary benefits of…

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Lauren Jung 2017-10-12T08:11:00-04:00
icon illustration of happy faces representing influencers
Influencer Campaign Strategy, Influencer Strategies

How to Work with Social Media Influencers

In the past year, a new trend emerged that shows the importance of social media…

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Sabrina Fenster 2015-09-23T09:24:00-04:00
Collage of influencer pics
Influencer Marketing Examples, Influencer Strategies

Six Brands That Make Influencer Marketing Look Easy

The term “lifestyle blogger” has really turned into a catch-all phrase, which loosely refers to…

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Lauren Jung 2015-05-04T10:18:00-04:00
grid of multi colored Lord & Taylor logo
Influencer Marketing Examples, Influencer Strategies

Lord & Taylor Pulls Off a Huge Influencer Marketing Blitz with Influencers

If you saw your Instagram feeds explode with this paisley-print Lord & Taylor dress recently,…

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Sabrina Fenster 2015-03-17T10:27:00-04:00
Lifestyle blogger icons
Influencer Marketing 101, Influencer Strategies

Why Fashion Bloggers Are Becoming Lifestyle Bloggers

Lifestyle Blogs Are The Next Big Thing in Influencer Marketing As influencer marketing has gained…

Read More
Sabrina Fenster 2015-02-27T10:30:00-05:00

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