The most effective influencer marketing campaigns may differ in many ways, but they also share…
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28 Influencer Marketing Ideas That’ll Boost Your Sales
September 27, 2023
Influencer Marketing vs Brand Ambassadors: Here’s the Difference
If you’re like most businesses, you’ve realized that online relevance is the only way to…
How to Get Buy-In from Your CMO to Run a Q4 Influencer Marketing Campaign
Need to get buy-in from the higher-ups in your company? That’s a situation most marketing…
The Macro Guide to Working with Micro Influencers
Micro-influencers make the Instaworld go ‘round. They are the army of social media users who…
The Everything Guide to Partnering with Nano-Influencers
Gaining an influence over buyers is what every brand aspires to do. But let’s face…
What is Influencer Marketing?
Influencer marketing continues to grow and seamlessly integrate into our lives. But, what is it…
Influencer Tiers: Who Are the 5 Different Types of Influencers?
Ever wonder if your favorite influencer is considered a micro-influencer or macro-influencer? What about nano,…
How Nonprofits Can Use Social Media Content to Drive Awareness and Boost Support
If there’s one thing we’ve all had to reconcile in 2020 it’s the effectiveness of…
Influencer Campaign Planning: Defining Your Target Audience
This piece was originally published waaaay back in 2014 by Anjali Rao. Why bother defining…
The New FTC Disclosure Guidelines For Influencers Are A Doozy
This week, the FTC released its newest publication on endorsement guidelines called Disclosures 101 for…