The Shelf, a Data-First Influencer Marketing Company
Solutions

Solutions

  • Full-Funnel Influencer Campaigns
  • Performance Marketing

We Work With

  • Home & Decor Retail
  • Outdoor Retail
  • Food & Bev
  • Fashion & Apparel
  • Health & Wellness
  • Parenting
  • CSR & Social Causes
Creator marketing case study preview from The Shelf.
See how strategy, creator storytelling, and paid media compound together.

Explore the operating model behind The Shelf’s full-funnel influencer campaigns.

Talk to a Strategist
Case Studies
Blog
About
Schedule Strategy Call
Solutions
SolutionsFull-Funnel Influencer CampaignsPerformance MarketingWe Work WithHome & Decor RetailOutdoor RetailFood & BevFashion & ApparelHealth & WellnessParentingCSR & Social Causes
Case Studies Blog About
Schedule Strategy Call Search

Insights

  • Company News
  • Event/Holiday Marketing
  • Influencer Strategies
  • Infographics
  • Insights
  • Resources for Bloggers & Influencers
  • Social Media Calendars
BROWSE CATEGORIES
Blogger Roundups
Digital Marketing
Industry News
Influencer Strategies
Infographics
Resources for Bloggers & Influencers
Social Action

When Creative Became the Signal: How The Shelf Turned a Platform Shift into Performance Momentum

February 3, 2026

Colourful line of representation which reads PPC + Influencers: Is PPC the Key to Super-Charging Your Influencer Marketing Campaign?
Influencer Strategies, Insights

PPC + Influencers: Is PPC the Key to Super-Charging Your Influencer Marketing Campaign?

Is PPC the Key to Super-Charging Your Influencer Marketing Campaign? Including influencers in your social…

Read More
Saphia Lanier 2019-05-21T10:55:00-04:00
Colourful line of representation which reads Marketing To Sports Fans: Viewership & Demographics [Infographic]
Influencer Strategies, Infographics, Insights

Marketing To Sports Fans: Viewership & Demographics [Infographic]

Memorial Day marks the unofficial start of summer, and you know what that means? NBA…

Read More
Sorilbran Stone 2019-05-16T14:59:00-04:00
Blue and Black dominated cover picture which reads UGC Rights: Who Owns Your Sponsored Content?
Influencer Strategies, Insights

UGC Rights: Who Owns Your Sponsored Content?

How to Keep the Rights to the Content You Pay Influencers to Create for You…

Read More
Atul 2019-04-22T11:45:00-04:00
Colourful line representation dominated by pink which reads Luxury Brands Are Using Digital to Tap Into the Millennial Market
Influencer Strategies, Insights

Luxury Brands Are Using Digital to Tap Into the Millennial Market

The Luxury Industry’s Classic Marketing Strategy is Getting a Digital Upgrade The luxury industry is…

Read More
Sorilbran Stone 2019-04-09T12:06:00-04:00
Colourful line represenation which reads How Brands Are Using Experiential Marketing to Drive Sales
Influencer Strategies, Insights

How Brands Are Using Experiential Marketing to Drive Sales

One of the major trends we see in marketing today is that of using branded…

Read More
Saphia Lanier 2019-04-01T12:20:00-04:00
Colourful line of illustrations which reads How 5 Clothing Retailers Are Using Digital Marketing to Target Thrifters.
Influencer Strategies, Insights

How 5 Clothing Retailers Are Using Digital Marketing to Target Thrifters

The Rise of Recommerce and Online Resale Sites Part 2: How Retailers Like Depop, ASOS,…

Read More
Danielle Hayes 2019-02-18T06:07:00-05:00
Colourful line of illustrations dominated by yellow which reads Luxe Brand Analysis: Gucci, Farfetch, Mercedes-Benz.
Influencer Strategies, Insights

Luxe Brand Analysis: Gucci, Farfetch, Mercedes-Benz

The landscape of luxury brand marketing is changing. Noticeably, luxury brands are moving away from…

Read More
Danielle Hayes 2019-02-14T06:17:00-05:00
Colourful line illustrations dominated by white displaying food items which reads New Year's Deep Dive: Meal Kit Subscription Services
Influencer Strategies, Insights

New Year’s Deep Dive: Meal Kit Subscription Services

Food Box Subscription Services: Industry Overview and Analysis of 4 Leading Companies It’s the New…

Read More
Danielle Hayes 2018-12-21T08:03:00-05:00
Colourful illustration which reads THE RISE OF RECOMMERCE AND ONLINE RESALE SITES.
Influencer Strategies, Insights

The Rise of Recommerce and Online Resale Sites

The Emerging Resale Market: Recommerce and Resale Industry Stats Online and offline resale and recommerce…

Read More
Sorilbran Stone 2018-10-09T09:47:00-04:00
full color line illustration of a hotdog in bun
Influencer Strategies, Insights

Food, Flags, Fireworks: 4th of July Spending

12 Products That Will Get A Big Boost In Sales This Fourth Of July It’s…

Read More
Sorilbran Stone 2018-05-31T10:04:00-04:00
Influencer Strategies, Insights

Influencer Marketing Timeline: A Rousing History of Influencer Marketing

For over 100 years, marketers have been cashing in on the power of influencers and…

Read More
The Shelf Team 2018-04-08T12:56:00-04:00

Posts navigation

Previous Page 1 … 3 4

Get tactical tips deliver to your inbox every other week

Subscribe Today

  • Subscribe Today
  • Subscribe

Services

  • Our Services
  • Our Technology
  • Performance Campaigns

Legal

  • Privacy
  • Terms

Resources

  • Trends
  • Insights
  • Strategy Guides
  • Infographics

Inside Info

  • Our Team
  • Careers

Connect With US

  • Linkedin
  • Instagram
  • Twitter
  • Facebook
  • Pinterest

The Shelf | 2055 Piedmont Rd NE, Atlanta 30324 | © 2012-2025 Shelf, Inc 

By continuing to browse, you agree to the storing of first- and third-party cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Our Cookie Policy.

I accept