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Things We Unlearned at Social Media Week

April 22, 2026

The Shelf Performance-driven influencer marketing - influencer attribution
Influencer Strategies, Metrics and ROI

Attribution to Optimization: Building a Performance System for Influencer Marketing

A practical guide to building influencer attribution systems that turn influencer campaigns into performance engines. Learn how to measure impact, improve outcomes, and compound results across native and paid.

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The Shelf Team 2025-07-22T00:06:27-04:00
Press Release from The Shelf Influencer Campaign
Company News, Influencer Strategies

The Shelf Earns 3 Nominations for This Year’s Global Influencer Marketing Awards

Honored across three powerhouse categories for campaigns that pushed boundaries, broke the algorithm, and moved…

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The Shelf Team 2025-06-12T12:02:00-04:00
Press Release from The Shelf Influencer Campaign
Company News

The Shelf Earns Webby Award Nomination for Best B2B Social Campaign for Work with Engine

Recognized alongside LinkedIn and Ogilvy for excellence in social innovation and performance-driven influencer marketing. April…

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The Shelf Team 2025-04-01T01:11:00-04:00
Press Release from The Shelf Influencer Campaign
Company News

The Shelf Wins Two Summit Awards for Peelz Citrus: Embrace the Bold Campaign

Award-Winning “Embrace the Bold with Peelz Unleashed” Campaign Recognized for Marketing Effectiveness and Visionary Digital…

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The Shelf Team 2025-01-28T09:00:00-05:00

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