Video marketing can be a powerful tool for converting views into sales. According to a survey by Google, more than half of the shoppers they spoke to said that online video helped them decide which specific brand or product they wanted to buy.
In 2019, outdoor brands are uniquely positioned to deliver a creative and visually-amazing collection of marketing campaigns right to our screens So, in this post, we’re analyzing some of the more interesting campaigns we’ve seen from outdoor brands, telling you what worked and how you can use their success as a model for your own campaigns.
Some people are more the flowers and candy type. Others ignore the day altogether. Regardless of which group you’re targeting. there will be lots of opportunities for brands to use sweet Valentine’s Day marketing ideas (like the ones we talk about in this post) to get in front of shoppers this February 14th.
One of the best ways to start afresh in the digital world is to update your website so it better reflects your brand AND compels customers to take action. This is especially true for brands running online stores. In this post, Jessica presents 6 actionable strategies for boosting conversions with an online store.
What makes them buy? How do marketers create high-impact campaigns that successfully that will actually move Generation Xers to act? The cohort of adults who came of age during the 80s and 90s witnessed the birth of hip hop, punk, cable TV, the internet, VR AND AI. ? In this post, we’re talking about marketing to Generation X and Xennials.