Creating Content

The 5 BIG Benefits of User Generated Content

The 5 BIG Benefits of User Generated Content

In the world of influencer marketing, user-generated content (UGC) is marketing gold. It is the one part of the campaign where an influencer proves his or her value to your brand. And frankly, it’s the reason you hired an influencer in the first place.

The Flawlessly Executed Instagram Takeover

The Flawlessly Executed Instagram Takeover

Instagram takeovers first got on our radars five or six years ago when brands began allowing influencers to publish posts directly to their feeds. In this post, we’re highlighting a few brand-influencer partnerships that really nailed the IG Takeover.