marketing to gen z

16 Game-Changing Social Media Trends for 2019

16 Game-Changing Social Media Trends for 2019

Does anyone remember when Facebook was a place for college kids? Social media is constantly changing, and keeping up with it can be a full-time job. Not only do our platform preferences change over time, but platforms must change as well. Here are the social media trends we see emerging that will be huge in 2019.

Four Global Brands. Four Killer Halloween Campaigns.

Four Global Brands. Four Killer Halloween Campaigns.

In this post, we take a look at previous Halloween campaigns from big brands that have found their sweet spot on social media. Sometimes the best way to hone your own skills is to ogle someone else’s handiwork. You’re welcome.

What Makes Them Buy: Gen X Moms + Gen Z Teens

What Makes Them Buy: Gen X Moms + Gen Z Teens

In part two of our three-part Summer-Fall Influencer Marketing Guide, we’re looking at the mysterious and inscrutable Gen X Moms and their Gen Z teens to see who they are, how they use social, and how they will be spending this shopping season.