one of THE most common questions brands want to know is how much they should be paying influencer partners. “How much does an influencer charge anyway? What’s the standard rate? Here are the 5 things that affect influencer rates for sponsored posts.
There’s no question that working with bloggers is the most effective way to gain access to your potential customers. As brands discover this modern way of marketing, they’re diving in head first with no real knowledge of how the whole blogger relationship works.
Influencer marketing isn’t just reserved for bigger brands like H&M, Forever 21 and J.Crew, to name just a few. Smaller brands are using influencer marketing every day to gain exposure and increase sales.