UGC

How Brands Are Using Experiential Marketing to Drive Sales

How Brands Are Using Experiential Marketing to Drive Sales

Whether or not you happen to be in the business of selling experiences, you need a strategy that dives head first into the experience economy. In this post, we discuss how brands (especially travel brands) are getting the attention of that all-important Millennial market by creating remarkable, branded experiences.

Four Global Brands. Four Killer Halloween Campaigns.

Four Global Brands. Four Killer Halloween Campaigns.

In this post, we take a look at previous Halloween campaigns from big brands that have found their sweet spot on social media. Sometimes the best way to hone your own skills is to ogle someone else’s handiwork. You’re welcome.

The 5 BIG Benefits of User Generated Content

The 5 BIG Benefits of User Generated Content

In the world of influencer marketing, user-generated content (UGC) is marketing gold. It is the one part of the campaign where an influencer proves his or her value to your brand. And frankly, it’s the reason you hired an influencer in the first place.